Author Archives: bmweditor

October 2015 Ratings Results – Boston

October Ratings Header

The ratings results for the month of October are in! How did your favorite station do?

The Households and Total Viewers demographics were again dominated by WCVB this month, with WHDH winning at noon in the Total Viewers 2+ demographic with a lead of approximately 6,000 viewers. WCVB and WHDH were the big winners in the important A25-54 demographic, with both stations winning four of the eight time slots. WCVB was the big winner in the morning with the exception of the 7-9am time slot, and WHDH saw the biggest victory at 11pm. WHDH also beat out WCVB to win at 5pm for the second month in a row.

Morning Highlights – A25-54:

  • WCVB won at 4:30am, 5am, and 6am, with its 6am newscast being the highest rated local morning newscast this month.
  • The Today Show on WHDH won the 7-9am time slot, beating out local news on WFXT and competing national network broadcasts on WCVB and WBZ.

Afternoon Highlights – A25-54:

  • WHDH won at noon for the third month in a row.
  • WHDH won at 5pm for the second month in a row beating out WCVB.
  • WCVB retained its lead at 6pm over the other stations.

Evening Highlights – A25-54:

  • WHDH won at 11pm in both the M-F and M-Su categories for the third month in a row.
  • WFXT’s 10pm newscast retained its lead as the top newscast at 10pm.

Take a look at the ratings charts below (now with the Household and Total Viewers demographics), and view the press releases from WCVB and WFXT.

WFXT October 2015 Ratings Release

WCVB October 2015 Ratings Release

A25-54 Demographic

A25-54 Demographic

Household Demographic

Household Demographic

Total Viewers 2+ Demographic

Total Viewers 2+ Demographic

Jim Lokay Leaving WCVB After Four Years

jim lokay

Jim Lokay announced today that he will be leaving WCVB-TV after four years at the station. Jim anchors NewsCenter 5 EyeOpener on the weekends and also reports during the week.

Jim announced his departure on his Facebook page, saying, “It has been an AMAZING run in New England, and while I had some great opportunities to stay here and grow, I also have the rare chance right now to spend some time with my family as I plan out the next chapter.”

As stated in his post, Jim will be spending time with his family. His father continues to battle back from a stroke, and when we asked Jim about this opportunity to be with his family, he said “I get to spend a few weeks with my family. That’s pretty cool.”

During his four years at WCVB, Jim has covered a wide array of stories from Super Bowls to the Boston Marathon bombings. Jim also reported from Connecticut after the shooting at Sandy Hook Elementary School in 2012.

Jim came to Boston from Pittsburgh, Pennsylvania, where he worked as a reporter and anchor at KDKA-TV for six years. Jim reported on transportation, consumer, and general assignment stories at the station. While at KDKA, Jim co-hosted pre-game programming for the Pittsburgh Pirates and Pittsburgh Steelers, KDKA’s New Year’s Eve special, as well as the annual telethon for Children’s Hospital.

Before KDKA, Jim was an anchor and digital journalist for News 10 Now (now called Time Warner Cable News Central New York) in Syracuse, New York. Jim started at the station in 2003 as a reporter covering the Mohawk Valley region before becoming a weekend anchor for the 24-hour news channel.

Jim began his career in Pittsburgh at Metro Networks where he was a reporter and editor. He reported news segments for morning shows in the area.

A member of the American Liver Foundation, Jim is a 2002 graduate of California University at Pennsylvania where he earned a Bachelor of Arts in Communication Studies.

Jim’s last day at WCVB is Saturday, October 31.

FOX 25 Debuts New Graphics

another 25 header

WFXT-TV FOX 25 unveiled a new look on the 5pm news this evening, complete with a new logo and new graphics.

The new graphics, similar to those used by other Cox Media Group television stations, debuted a year after the company took over ownership of the station in a swap with FOX.

Along with the new logo and graphics, the station’s weather department has re-branded to “StormTracker Weather.”

However, not all viewers were happy with the new graphics.

Let us know what you think about FOX 25’s new graphics!

This slideshow requires JavaScript.

WCVB Launching 4:30pm and 7pm Newscasts in January


WCVB-TV has announced another expansion to the station’s news department. The station is launching two half-hour weeknight newscasts in January of 2016, at 4:30pm and at 7pm. The 7pm newscast makes WCVB the first broadcast station in Boston to have a newscast in that time slot.

The expansion will allow WCVB’s award-winning NewsCenter 5 team to deliver more news and information programming at times that are most convenient for many of the market’s busy viewers. 

“WCVB is constantly looking for new and innovative ways to improve how we deliver news to our viewers, via all of our platforms – on air, web, and mobile – which includes the WCVB news app, and social media.” said Bill Fine, WCVB President and General Manager.  “The evening news expansion addresses an expressed need of Boston’s viewers by providing additional options to receive NewsCenter 5 at new times.”

“With the addition of these two newscasts, as well as the recently announced news expansion Sundays at 5:00PM, WCVB is better positioned to provide the news our viewers want at the times they want it,” said Andrew Vrees, WCVB News Director.  “WCVB will provide a powerhouse block of news and information to our community including local news, the #1-rated national news, and the locally produced, award-winning ‘Chronicle’.”

A few programming changes will be made to accommodate the new newscasts. The Ellen DeGeneres Show will move into the 3pm time slot, currently airing The Meredith Vieira Show. Meredith will move to 1:05am following Nightline. Inside Edition, which currently airs at 7pm, will serve as the lead-in for NewsCenter 5 at 4:30 and will air at 4pm.

The anchor lineups for the new newscast have yet to be announced.

The new changes take effect on Monday, January 11, 2016.

WCVB’s Evening Programming Lineup (Effective 1/11/16)

3:00PM           The Ellen DeGeneres Show

4:00PM           Inside Edition

4:30PM           NewsCenter 5 at 4:30

5:00PM           NewsCenter 5 at 5

6:00PM           NewsCenter 5 at 6

6:30PM           ABC World News Tonight with David Muir

7:00PM           NewsCenter 5 at 7

7:30PM           Chronicle

FOX 25 Becomes First Boston Station To Use Drones

fox 25 drone

(Note: The following information was submitted by WFXT-TV.)

WFXT-TV FOX25 News made history Thursday, becoming the first Boston station to use a drone for news coverage.  The station launched it over a New England orchard, showing the incredible fall foliage with pilot Roland Boucher at the controls.

The inaugural flight for the station came after more than a year of planning and safety considerations, which led to the Federal Aviation Administration approving drone use for FOX25 and all Cox Media Group stations. “Our company has been working diligently on this initiative, so our stations can give viewers a new, unique perspective in our news coverage,” said WFXT Vice President and General Manager Tom Raponi.  “We are looking forward to using this valuable storytelling resource while following all federal rules and regulations.”

Drones show different vantage points that would be impossible to see from the ground or even from the SkyFOX helicopter. FOX25 and its owners, Cox Media Group, wanted to use drones as a news gathering tool. All of FOX25’s drone flights will comply with state and federal laws and operate at a safe altitude. The flights will happen far from airports and crowds, and there will be a trained pilot at the controls. FOX25 and Cox Media Group stations will continue working with the FAA to help establish permanent rules and regulations for drones by demonstrating their safe and effective use.

FOX25 News is looking forward to bringing informative and amazing images to the viewers from a unique perspective.

Rob Eicher Joins FOX 25 as Part-Time Meteorologist

rob new

Meterologist Rob Eicher has joined FOX 25 as a fill-in meteorologist. Rob will be providing forecasts for all of FOX 25’s newscasts.

Rob is no stranger to the weather industry. Prior to moving to Boston, Rob was the chief meteorologist at WJZY-TV FOX 46 in Charlotte, North Carolina. He left the station this year after moving from Orlando, Florida, where he worked as a meteorologist for nine years.

While in Orlando, Rob worked as a meteorologist for WOFL-TV FOX 35, WKMG-TV News 6, and for Central Florida’s News 13.

Rob began his on-air career at WBOC-TV CBS 16 in Salisbury, Maryland, where he worked as the morning meteorologist. While in Maryland, Rob covered many weather events from blizzards to Hurricane Floyd.

A certified broadcast meteorologist, Rob is a member of the American Meteorological Society and the National Weather Association. He currently serves as the Chair of the AMS Board of Broadcast Meteorology.

WCVB Adding Weekend Newscast at 5pm in November

wcvb set image

The following information was submitted to Boston Media Watch by WCVB-TV.

Beginning on Sunday, November 8, WCVB NewsCenter 5, Boston’s News Leader and local ABC Affiliate, will launch an additional hour of news on weekend evenings at 5:00-6:00PM entitled NewsCenter 5 at 5 expanding the news block to 5:00-6:30PM.  Depending on ABC network programming, the NewsCenter 5 at 5 weekend newscast will air on either Saturday or Sunday evening.  After the November 8 launch, the 5:00-6:00PM newscast will remain on Sundays through 2015.  In first-quarter of 2016, the newscast will air most often on Saturday evenings pending ABC scheduling.

Ed Harding and Heather Unruh will anchor the NewsCenter 5 at 5 on Sunday evenings with Meteorologist Mike Wankum and Sports Anchor Mike Lynch.  Pam Cross and Bob Halloran will anchor NewsCenter5 at 5 on Saturday evenings with Meteorologist Mike Wankum. 

“We are very excited about the addition of this new weekend newscast,” said Bill Fine, WCVB President and General Manager. “The expansion will make WCVB the only television station in the Boston market to offer a newscast at 5:00PM on weekends, giving viewers more options to stay informed.”

“NewsCenter 5 remains dedicated to serving our community by providing the best news and information across times and platforms that are convenient,” said Andrew Vrees, WCVB News Director.  “This additional hour on weekends at 5:00PM gives viewers a new choice, and we’re pleased to make it available.”

Rounding out this new weekend coverage, viewers will also be able to catch news, sports, and weather headlines at their regularly scheduled times: NewsCenter 5 Weekend EyeOpener at 5:00AM, 6:00AM and 8:00AM, NewsCenter 5 Weekend at 6PM and 11PM; as well as on and the WCVB news app. 

« Older Entries